1), 10,26 feedback: narrow down the target group, details about the Wechat applet.
Through research, stress is the part of modern life, in China, according to “ the 2016 survey report on workplace stress”, the pressure is widely ignored, and lack of stress management consciousness, don’t know how to right in the face of the pressure relief, especially the creative people. According to “ visual China’s Chinese creative industry population survey report” mentioned, China’s creative industry population is mainly young people, and the source of pressure is mainly the overall low income, high cost of living.
The creative industry population uses the network platform more frequently than the overall population. At the same time, they are busy with their work and have no time for offline help. According to the interview and questionnaire “The most desirable way to reduce stress”, online is the most convenient way for them, so I hope to use the network space to help and improve the pressure of the creative people.
2) Through surveys and questionnaires, “ visual China’s Chinese creative industry population survey report”, the most commonly used stress reliever by creatives is chatting, which is also a way for them to get more inspiration. Therefore, I made a weekly online workshop intervention plan.
10,31 I did first online workshop, we did a simple intervention, and these are some of my friends in the creative field, and we Shared some recent stressful events, and we had a very light conversation about what we were doing. The feedback this time was that everyone felt more relaxed and happy.
Because people are busy with their work and are always in a high-pressure environment, they have little time to chat with others and share their experiences. This intervention also provides a space for them to release themselves, encourage each other and learn different ways of decompression.